Majestic Memories Ad Campaign

Our new advertising campaign is currently a series of print ads with the same message to promote the single idea of preserving life’s most precious moments with professional photography.  My golden retriever and myself are placed into various inviting beach locations. This advertising campaign will be rotated within a couple of upscale magazines published monthly targetted directly to it’s consumers. We created a modern, simple approach to be used in multiple online social and print media channels.

Tony and his 13 year old golden retriever enjoy a blue sky Daytona Beachocean view.

Tony and his 13 year old golden retriever enjoy a blue sky ocean view.

Daytona Beach Photography is the critical ingredient to ensure our advertising theme sets the appropriate tone with coastal area landscapes.  The various perspectives are the backdrop for these rotating ads and other forms of print and online social communications. This campaign theme helps reinforce the target message which is this:  I recognize that by combining my local knowledge along with efficient and creative photographic craftsmanship, I can capture important moments in time for my clients. Majestic Memories campaign theme was created with the intention of presenting a clean, tranquil, upscale appearance with an artistic eye that will compete effectively in our marketplace.

Tony and his golden retriever enjoying a Daytona Beach ocean view near a dune sea oats.

Tony and his golden retriever enjoying a Daytona Beach ocean view near a dune sea oats.

Advertising campaigns for Tony Giese Photography were developed to achieve a particular set of goals.  Primarily, the clean no-clutter look seeks to accomplish the main goal which is that we are a local friendly Daytona Beach photographer as well as introducing my name, again, to a new generation of area residents.  Brand awareness and the perception of our easy-going style will come-through even with the shortest of looks.  You can compare these ads to billboards in that regard.  We have five unique ads created in this advertising campaign to promote reinforcement of our simple theme.

Tony with his 13 year old golden retriever viewing the majestic morning glow over the Sunglow Pier, Daytona Beach Shores.

Tony with his 13 year old golden retriever viewing the majestic morning glow over the Sunglow Pier, Daytona Beach Shores.

We began constructing our ad campaign while considering aspects of a Florida target market/ Daytona Beach target consumer. Our target customer is a person or family who are most likely to need professional photography services. Our consumer can be categorized by someone who wants hold onto their memories through the art of professional photography. Obviously, these individuals often have additional interests such as a business, job, or relatives which lead to active referrals in addition to initial contact.

Tony and his golden retriever view a fire like sky on Daytona Beach Shores.

Tony and his golden retriever view a fire like sky on Daytona Beach Shores.

As a Daytona Beach Professional photographer, I have seen the bonds between family and also between people and their pets.  In this case, the bond between a man and his dog is unbreakably strong.  Even more so with his thirteen year old golden retriever, Jenna, he watched grow from a puppy and is now reaching those golden years.

Tony enjoying a sunrise with his 13 year old golden retriever on Daytona Beach

Tony enjoying a sunrise with his 13 year old golden retriever.

Hold onto your memories through the art of professional photography––and keep them nearby, visible for a lifetime.

Call a photographer who understands your vision and cares about your dreams…

 

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St. Augustine Wedding Photography

Newlyweds just married inside the beautiful Villa Blanca

Newlyweds just married inside the beautiful Villa Blanca

As a Daytona Beach professional photographer this location has the most memorable wedding and reception venue filled with elegance and intimacy that all guests will remember for a lifetime.

St. Augustine bridesmaids laugh at trolly approaching the famous red door.

St. Augustine bridesmaids laugh at trolly approaching the famous red door.

One of the very best reasons to have a wedding in St. Augustine area is for it’s rich culture and history. It is the oldest city in the nation and offers stunning historic European architecture that can not be found anywhere else in Florida.

Under veil Newlyweds at the St. Augustine Lightner Museum.

Under veil Newlyweds at the St. Augustine Lightner Museum.

With a photographed St. Augustine wedding, you will be creating your own legacy of  love for your special day. Exactly what you need captured by our artistically skilled photographers sensitive to taking your breath away on your romantic wedding day.  We can make this happen so you will relive the experience from capturing every real, emotional moment.

Mission Nombre de Dios Newlyweds, St. Augustine, Florida

Mission Nombre de Dios Newlyweds.

One of the most important aspects of your wedding photography is being surrounded with beautiful gardens, well-manicured tropical plants, palm trees, courtyard ponds, cobblestone streets, Castillo de San Marcos and the Matanzas Bay waterfront for various backdrops on your special day.

Newlyweds at The St. Augustine Lightner Museum with the historic Flagler College as background.

Newlyweds at The St. Augustine Lightner Museum with the historic Flagler College as background.

There are many venues and locations for romantic photography events – whether you want a fanciful bed & breakfast, a ocean beach wedding or to be in the center of historic downtown, St. Augustine has everything!

Newlyweds walk down Magnolia Avenue lined with a canopy of Oak trees, St. Augustine Florida.

Walking Magnolia Avenue lined with a canopy of Oak trees, St. Augustine Florida

Best of all, for the friends or family and even the honeymoon couple, who desire to vacation in St. Augustine after the “big day,” this charming city offers the best in lodging, eating places and appeal without long lines and crowds that interfere with romantic getaways known in other Florida destinations.

First Look for Newlyweds at historic St. Augustine Lightner Museum. Florida.


First Look for Newlyweds at historic St. Augustine Lightner Museum.

Ceremony and Reception:  The White Room

Groomsmen jumping for joy on Bridge Street, St. Augustine, FL.

Groomsmen jumping for joy on Bridge Street, St. Augustine, FL.

Beautiful bride streets of St. Augustine holding a balloon.

Beautiful bride streets of St. Augustine

Wedding party posed in front of the most photographed curved arch red wooden door in the city of St. Augustine. Florida. Mysterious red door is located at 15 Bridge Street

Wedding party posed in front of the most photographed curved arch red wooden door in the city of St. Augustine. Florida. Mysterious red door is located at 15 Bridge Street

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St. Augustine Engagement Photography

One of the most unique reasons to photograph your engagement or have your wedding in Northeast Florida area is due to Spanish architecture and cultural beauty of the 16th century preserved in St Johns County.

Castillo de San Marcos is a large Spanish stone fortress makes for a perfect photo backdrop. Photo by Tony Giese Photography.

Castillo de San Marcos is a large Spanish stone fortress makes for a perfect photo engagement backdrop.

As the oldest city in our nation, St. Augustine offers phenomenal European architecture that is unique to our state of Florida for photography.  If you enjoy history then St. Augustine may might be exactly what you need in creating memories lasting a lifetime by celebrating your wedding in one of the scenic, cultural venues or one of the many beautiful gardens.

Castillo de San Marcos walls are made of coquina stone that are over 315 years old.

Castillo de San Marcos walls are made of coquina stone that are over 315 years old.

St. Augustine’s has two local forts were built in the 1600’s by the Spanish and are preserved to this day for exquisite background compositions. If a waterfront photo engagement or wedding session is your desire, then the old fort terrain of both Castillo de San Marcos and Fort Matanzas are a perfect preference.

Towers at Castillo de San Marcos also makes a interesting photo backdrop. St Augustine FL

Towers at Castillo de San Marcos also makes a interesting photo backdrop.

The most important aspects of the engagement for your wedding is photography. At these beautiful locations it will be remarkable from the assorted backdrops that it’s habitat has to offer for photography.

Downtown St. Augustine has a thoroughfare where no cars are allowed called St. George Street for pedestrians only.

Downtown St. Augustine has a thoroughfare where no cars are allowed called St. George Street for pedestrians only.

Assured, you will have friends and relatives reminiscing for years about your photography session celebrated in St. Augustine.

The Old City Gate in St. Augustine is constructed of coquina. The gate opens onto the northern end of St. George Street which leads through the heart of the old city.

engagement st augustine florida

The sea wall barrier made of coquina has protected St. Augustine from flooding for nearly 170 years near the Bridge

The sea wall barrier made of coquina has protected St. Augustine from flooding for nearly 170 years near the Bridge.

The oldest masonry fort in the continental United States is Castillo de San Marcos.

The oldest masonry fort in the continental United States is Castillo de San Marcos.

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Daytona Beach Sunrise

Daytona Beach sunrises seem to captivate people. When it’s a beautiful sunrise everyone stops in their tracks, mouths drop, heads swerve as they gaze into the burning incandescence – somewhat like capturing a deer in your headlights.

Sunrise Daytona Beach meditation. Photography by Tony Giese

Sunrise Daytona Beach meditation.

Photographing sunrises on Daytona Beach can achieve some of the most stunning images you will take. Notably, these outstanding scenes are not that difficult to photograph.

Daytona Beach Sunrise through palm trees on beach. Photography by Tony Giese Photography.

Daytona Beach Sunrise through palm trees on beach.

The sunlight reflections on the ocean wet sands can be very striking. You never know what cloud composition will be in the wild blu yonder from day to day. Sometimes there will be massive thunderheads, other times puffs of clouds. No matter what nature provides, when the sun is rising you will experience an surprising light show.

Sunrise under the Daytona Beach Main Street Pier. Photographed by Tony Giese Photography

Sunrise under the Daytona Beach Main Street Pier.

By capturing plenty of photographs from different views and angles in that sudden half hour or so, clouds may be moving and the sun will suddenly be rising over the horizon, so the colors and combination of light will vary. So don’t just be satisfied with few photographs, take many. You may be capturing the best creative photographs you’ve ever taken!

Sunrise Daytona Beach romance, photographed by Tony Giese Photography.

Sunrise Daytona Beach romance.

The best thing about Daytona Beach sunrises is that the skies are never the same from one day to another, but they are essentially always majestic.

Daytona Beach Sunrise through palm trees on beach. Photography by Tony Giese Photography.

Daytona Beach Sunrise through palm trees on beach.

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